Purpose-built for the fitness industry

The CRM that grows your gym

Member management, workflow automation, omnichannel messaging, case tracking, and franchise operations — all from one platform designed for fitness professionals.

360°
Member profiles
3
Message channels
15+
Workflow node types
Locations supported

Everything you need to run your gym

From lead capture to member retention, JAMr FIT handles the heavy lifting so your staff can focus on clients.

👥

Member Management

Complete member profiles with contact info, membership status, billing, check-in history, and custom properties.

  • Configurable profile layouts and widgets
  • CRM fields: lifecycle stage, tags, assigned staff
  • Duplicate detection and merge with audit trail
  • Questionnaire and form submission history
  • Saved views with custom filters and columns
  • Bulk operations and data export
📋

Cases & Lifecycle

Track member issues, cancellation saves, and staff tasks with lifecycle-based case management.

  • Kanban board and list views with drag-and-drop
  • Lifecycle types and stages (prospect, active, at-risk, etc.)
  • Checklists, prerequisites, and checklist templates
  • Auto-archive and escalation alerts
  • AI-assisted automation rule builder
  • Case creation from messages, forms, and events

Tasks

Assign, track, and complete work across your team with full task management.

  • Priorities, categories, due dates, and time tracking
  • Subtasks and task dependencies
  • Recurring tasks (daily, weekly, monthly, yearly)
  • Task templates for repeatable processes
  • Link tasks to members, messages, cases, and campaigns
  • Task analytics and completion dashboards
👔

Employee Management

Manage your staff with scheduling, time-off tracking, and role-based access controls.

  • Employee profiles with role and department
  • Visual schedule grid across all staff
  • Time-off requests and approval workflow
  • Configurable role permissions per feature area
  • Menu access controls for granular visibility
📅

Calendar & Events

Schedule classes, personal training sessions, and events with enrollment and attendance tracking.

  • Event categories and scheduling
  • Member enrollment and attendance
  • PT package and membership tracking
  • Employee availability and conflict validation
  • Integrated booking from gym software
📊

Forms & Questionnaires

Build custom forms for lead capture, health assessments, feedback, and more.

  • Drag-and-drop form builder with 30+ field types
  • Multi-step forms with conditional logic
  • Public embeddable forms with custom slugs
  • Auto-create members, cases, or tasks from submissions
  • NPS, CSAT, signature, file upload, and captcha fields
  • Submission analytics and webhook integrations

Email, SMS, and in-app — all in one inbox

Two-way conversations across every channel, with compliance, scheduling, and campaign tools built in.

Omnichannel conversations

Send and receive email, SMS, and in-app messages from a unified inbox. Every conversation is threaded and linked to the member's profile.

Staff can compose one-to-one messages, reply inline, or send bulk campaigns to saved views — all from the same interface.

Email SMS In-App
Threaded replies Scheduled send Bulk campaigns
Quick replies Templates Attachments
Open tracking Click tracking Delivery status
Automatic opt-out handling Consent audit trail
Unsubscribe headers CAN-SPAM compliant
Separate marketing & transactional numbers
Opt-out member blocking

Compliance you don't have to think about

Opt-out and re-subscribe keywords are handled automatically. Marketing messages are blocked for opted-out members, and every consent change is logged to an audit trail.

Separate toll-free and local numbers route marketing and transactional messages to different threads on the member's phone — keeping promotional content separate from personal conversations.

Email campaigns

Design rich email campaigns with a block-based template builder. Add text, images, tables, buttons, and spacers — styled with your brand colors and fonts.

Track opens, clicks, and delivery rates. Every campaign ties back to member profiles for engagement analytics.

Template builder Brand styles
Image library Block editor Footer templates
Send from your domain Engagement stats

Workflows that work while you sleep

Visual drag-and-drop automation builder with triggers, delays, branching, and 15+ action types.

Visual Workflow Builder

Build automations on an interactive canvas with drag-and-drop nodes. No code required.

  • Triggers: member created, inactive, birthday, tag added, form submitted, scheduled, and more
  • Actions: send message, update field, add tag, create case, webhook, AI action
  • Delays: duration, date, day-of-week, quiet hours
  • Branching and conditional logic
  • Loops, goals, and jump-to nodes
  • A/B testing on message content
🔄

Case Automation Rules

Automatically create, move, or update cases based on events across the platform.

  • Trigger on messages, form submissions, calendar events, member changes
  • Create cases with lifecycle placement and field mapping
  • Auto-assign to staff, add checklists, set priority
  • Deduplication to prevent double-creation
  • AI-assisted rule generation and feedback
  • Escalation alerts with configurable SLAs
📨

Smart Messaging

Automate communications across the member lifecycle with intelligent routing.

  • Scheduled messages with quick presets
  • Routing rules and smart categorization
  • Consent guards prevent non-compliant sends
  • Thread summarization with AI
  • Mention notifications for team collaboration
  • In-app, email, and browser notifications

Scale from one gym to a hundred

Franchise management built for fitness brands that operate across multiple locations.

Franchise headquarters

Manage all locations from a central dashboard. Push workflow templates, automation rules, forms, lifecycle stages, email campaigns, and custom properties to every location at once.

Content hashing tracks which locations have diverged from the template, and pending updates let owners review and accept changes on their schedule.

Push templates Content hashing
Pending updates Workspace tenant
Governance policies Franchise lock
Cross-location reporting
Per-location numbers Own domain email
Separate toll-free & local
Voice forwarding Branded sending

Per-location identity

Each location gets its own phone numbers, email domain, and branding. Members receive messages from their gym — not from a generic platform address.

Toll-free numbers for marketing, local numbers for personal conversations, and voice forwarding to the front desk — all managed per tenant.

Connects to your gym software

Sync members, employees, check-ins, billing, and more from your existing gym management platform.

ABC Fitness
Mindbody — coming soon
Daxko — coming soon
🏋️

ABC Fitness Integration

Full two-way sync with ABC Fitness (formerly ABC Financial / Glofox).

  • Member and employee sync
  • Membership types and recurring services
  • Check-in history and POS transactions
  • Calendar events and event types
  • Webhook-driven real-time updates
  • Push notes back to ABC from CRM
🔧

Custom Properties

Extend the platform with custom fields that work everywhere.

  • Create custom CRM properties per tenant
  • Use in filters, workflows, case rules, and forms
  • Integration fields auto-discovered and registered
  • Duplicate detection for similar field names
  • Franchise-wide property deployment
📈

Reporting & Analytics

Dashboards for members, messages, tasks, campaigns, and franchise-wide performance.

  • Tenant dashboard with key metrics
  • Message and task analytics with date ranges
  • Campaign stats: sends, opens, clicks, delivery
  • Franchise reporting across all locations
  • Today view: daily cases, events, and tasks
  • Audit log for change history on all entities

Ready to get started?

Sign in to your JAMr FIT account to manage your gym, or get in touch to learn more.

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